
our Blog

Why Brand Photography Is a Non-Negotiable for Your Next-Level Brand
Brand photography isn’t a luxury—it’s a launchpad. Discover why high-quality photos are a must-have for standing out online and how our go-to photographer, Paige Rains, helps SASSQ clients radiate with 150+ premium images in a done-for-you shoot experience.

Identifying Your Dream Audience For Your brand
Your dream audience is the key to building a brand that attracts, engages, and converts. By understanding their pain points, aspirations, and behaviors, you can create content and offers that truly resonate. In this guide, we’ll help you define your ideal client, analyze their needs, and position your brand to connect with them effortlessly.

How to Build a Standout Brand
Before you can create a captivating logo, design a beautiful website, or post compelling social media content, you need to know the heartbeat of your brand. This is where the knowing how to identify your brand comes in (aka the discovery phase). It’s the essential first step to pinpoint your brand’s purpose, mission, vision, and core identity. For boujee businesswomen ready to elevate their brand, this step one of building a brand that radiates online.

Your Brand Glow-Up is Calling: Answer the Call Today
Start 2025 strong with a brand transformation that positions you as the confident authority in your industry. Your brand glow-up is calling—will you answer?

Let’s Talk About What’s Holding You Back: 3 Common Fears When Investing in Your Brand
Fear, investment, and readiness—let’s break down what’s holding you back from stepping into your brand’s next level. Discover why now is the time to invest in your transformation with our proven She’s a Show-Stopping Queen package.

How to Build a Show-Stopping Brand in 6 Phases
Building a standout brand that attracts your dream clients starts with a solid foundation and bold execution. Discover Southern Scribble’s 6-phase process for creating a show-stopping brand that radiates confidence, authority, and magnetic appeal. Ready to elevate? Let’s make magic together.

Why a Signature Brand Strategy Can Transform Your Business
Feeling stuck in your business? Learn how our personalized brand strategy process transforms your brand into a bold, radiant masterpiece that attracts your dream clients.

Why a Cohesive Brand Is the Key to Attracting Your Dream Clients
Feeling like your brand isn’t connecting with your dream clients? Discover why cohesive branding is the game-changer your business needs and how Southern Scribble’s all-inclusive package can transform your brand into a magnetic masterpiece.

New Year, New Brand: Why Your Business Needs a Full Brand Transformation in 2025
New Year, New Brand! Discover how a bold brand transformation with Southern Scribble can elevate your business in 2025. From brand strategy to a custom Squarespace website design, we’ll help you attract dream clients and radiate confidence.

5 Signs Your Brand is Ready for a Transformation
Feeling like your brand doesn’t reflect your QUEEN energy anymore? Here are 5 telltale signs it’s time for a total brand transformation—and how Southern Scribble’s She’s a Show-Stopping Queen package can help you radiate authority, attract dream clients, and claim your throne. 👑✨

Introducing our new Director of Sales and Manufacturing
Southern Scribble isn’t just growing—it’s becoming a true family business! Please join me in welcoming my husband, Derick Henderson, as the newest member of our team! This is so much more than a simple update; it’s a milestone for us, both as partners in life and as parents. Derick is stepping in as our Director of Sales and Manufacturing for Custom Neon Signs, Plaques, and Architectural Signage. He’s here to ensure every sign we create radiates excellence from concept to delivery, bringing the same passion for quality that Southern Scribble stands for—vibrant, authentic, and always bold.

Southern Scribble Lights Up the Paycom Center: Bringing LED Neon Signage to Oklahoma City’s Iconic Venue
Southern Scribble is excited to announce a significant milestone in our journey—we’re now an official vendor for the Paycom Center in Oklahoma City! Recently, we had the honor of designing and crafting a stunning LED neon sign for this iconic venue, a project that truly showcases our expertise and commitment to excellence. From concept to installation, this opportunity allowed us to create something extraordinary, and we’re grateful to see our work shine on such a large scale.

Mastering Your Online Presence: The Role of Branding Workshops in Successful Web Design
Your online presence is your digital handshake. It's how you introduce yourself to potential clients, customers, and even future employees. Without a solid online presence, you're essentially invisible in the digital age.
Now, you may think, "Okay, I'll just make a website and be done with it." But it's not that simple. Your online presence isn't just about being found. It's about making an impression, building a relationship with your audience. That's where branding comes into play. Branding isn't just about logos or taglines. It's the essence of your business made visible. It tells your story and sets you apart from competitors. By crafting a strong brand and integrating it into your online presence through design, messaging, and user experience, you can connect with your audience on a deeper level.

Maximizing Your Marketing Strategy with Innovative LED Neon Signs
LED neon signs are not just for diners and bars anymore. They're a powerful tool in the marketing world, catching eyes and making messages memorable. These signs combine the classic appeal of neon with the benefits of LED technology, making them brighter, more energy-efficient, and durable. They work great both indoors and outdoors, drawing attention with their vibrant colors and unique glow. Unlike traditional neon signs, LED versions are less prone to breaking, consume less power, and are easier to install. This makes them a smart choice for businesses looking to stand out.

From Concept to Launch: The Journey with Squarespace Design Services
My business wasn't serving me anymore. Since it wasn't serving me, I know I definitely wasn't serving you. I knew that something needed to change. I was feeling very disconnected and burnt out. I made the decision to close my storefront in July to take some time for myself to figure out what I am passionate about.

It’s almost surgery day…
Bariatric Surgery in Oklahoma, Battling Major Depressive Disorder as an Entrepreneur, Seeking Therapy in times of Divorce

This is what my Sundays normally look like
This is usually what my Sundays look like: curled up with my planner doing my weekly brain dump of everything that needs to be put on the schedule for the week. And I LOVE it.

Girl, Wash Your Face
I wanted to dive back into the past couple of months that I was doing some soul searching. I had been feeling like I was taking care of everyone else around me, and not myself. I was totally pouring from an empty cup.

I’ve had a change of heart
I am writing this blog in our RV because, thankfully, we just got fiber Internet. No more putting my iPhone in the window to try and get signal. (PTL!)
Over the past few months, I have done some soul searching. Do you know what I realized? My business wasn't serving me anymore. Since it wasn't serving me, I know I definitely wasn't serving you. I knew that something needed to change. I was feeling very disconnected and burnt out. I made the decision to close my storefront in July to take some time for myself to figure out what I am passionate about.